帆书
Posted 5mo ago

图书营销编辑(童书/成人非虚构)

帆书
Beijing, Beijing, China
OnsiteFull Time
Responsibilities
  • developing marketing
  • managing partnerships
  • analyzing data
Requirements
  • Bachelor's degree,2+ years marketing/editor experience in children\u0002s or adult nonfiction publishing,book marketing experience with bestseller cases,strong content and partner development skills,Chinese language proficiency

Job description

1、与策划编辑紧密协作,深度参与产品开发,在图书定位、卖点提炼、讲书内容创作及宣传物料文案等方面提供专业支持
2、针对图书项目制订完整营销计划,并落地完成
3、拓展并维护童书领域达人,做有效果的营销动作
4、关注社会热点、销售数据、各类榜单,能进行信息整合与分析,为营销策略的及时调整与创新提供决策依据

1、本科及以上学历,2~8年童书或成人非虚构书籍的营销编辑经验,有畅销书营销案例的深度参与经验
2、具备出色的图书卖点挖掘能力、内容能力,规划并有序推进项目各环节
3、有自己的达人资源,能独立开拓并维护高质量的合作伙伴
4、熟悉图书市场,热爱出版行业,自驱力强,具备出色的目标导向、规划与资源整合能力

About 帆书

A digital knowledge platform providing audio book summaries and educational content.

Year founded
2013
Employees
800
Organization type
Private
Latest investment
Series B (2023)
Headquarters
CN

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