TikTok
Posted 1mo ago

Lead Product Manager, Creative - Creator and Ecosystem (Multiple Positions)

TikTok
San Jose, California, United States
$349k-$396k/yrOnsiteFull Time
Responsibilities
  • leading product
  • defining strategy
  • mentoring team
Requirements
  • Bachelor's degree (or equivalent) and 5+ years product management experience
  • User research
  • A/B testing
  • Roadmap and KPI/OKR design
  • Cross-functional leadership
  • International travel up to 50%

Job description

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy.
TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible.
Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company.
Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come.
By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users.
When we create and grow together, the possibilities are limitless.
Join us.

About the Team
Our team plays a crucial role in ensuring the company’s success. We seek people who are willing to learn and put in the effort to solve problems. Our challenges are not your regular day-to-day problems - you’ll be part of a team that’s developing new solutions to new challenges. It’s working fast, at scale, and we’re making a difference. We are looking for talents to join us on this exciting journey!

Responsibilities
Lead the full product development and deployment lifecycle for the conceptualization, build, launch, and growth of new technology-driven creator marketplace products, services, or features by understanding the needs of product users.
Define the business’s role and strategy in influencer marketing, delivering product enhancement and innovation that maximizes long term growth of the creator ecosystem.
Develop an in-depth understanding of demand (advertiser) and supply (creator) for advertising creatives to identify and execute product improvements and drive adoption and retention.
Collaborate with ecosystem partners, such as influencer marketing agencies, API partners, and talent agencies, to help promote TikTok creator marketing products.
Identify business opportunities, collect business requirements, define project scope and key milestones, and write functional and technical specifications to drive design and development discussions with leadership.
Prepare and deliver detailed project status information to stakeholders, ensuring alignment and attention to timelines, risks, obstacles, needs, restrictions, and budget.
Collaborate with cross-functional teams (i.e. engineering, design, QA, data science, operations, marketing, or sales teams) to build and iterate strategies and achieve business goals.
Mentor junior- and mid-level team members.

Qualifications
Must have a Bachelor's degree or foreign equivalent degree in Computer Science, Engineering (any), Analytics, Product Management, Business Administration, Marketing, or a related field, and 5 years of related work experience. In lieu of a Bachelor’s degree, employer will accept an additional 2 years of related work experience.

Of the required experience, must have 5 years of experience in each of the following:
Product management, including coordinating cross-functional teams for product and growth strategy, competitive positioning, ROI estimate, and revenue generation;
Conducting user research, competitor analysis, and market science analysis, including interviewing customers, gathering survey questionnaires, and designing UX surveys to validate and analyze customers'/users’ needs;
Designing A/B tests to run experiments and confirm the potential impact of new product feature and designing business value metrics to track feature performance; and
Designing, maintaining, and managing product roadmaps including defining KPIs (Key Performance Indicators) and success metrics using OKRs (Objectives and Key Results).

Travel Requirement: International travel required up to 50%.

Employer: TT Commerce & Global Services LLC
Type: Full time, 40 hours/week
Location: San Jose, CA
Salary Range: $349190 - $396000 per year

To Apply, click the apply button below. Contact [email protected] if you have difficulty submitting resume through the website.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request

#IND-DNI

The base salary range for this position in the selected city is $349190 - $396000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

f:

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy.
TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible.
Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company.
Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come.
By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users.
When we create and grow together, the possibilities are limitless.
Join us.

About the Team
Our team plays a crucial role in ensuring the company’s success. We seek people who are willing to learn and put in the effort to solve problems. Our challenges are not your regular day-to-day problems - you’ll be part of a team that’s developing new solutions to new challenges. It’s working fast, at scale, and we’re making a difference. We are looking for talents to join us on this exciting journey!

Responsibilities
Lead the full product development and deployment lifecycle for the conceptualization, build, launch, and growth of new technology-driven creator marketplace products, services, or features by understanding the needs of product users.
Define the business’s role and strategy in influencer marketing, delivering product enhancement and innovation that maximizes long term growth of the creator ecosystem.
Develop an in-depth understanding of demand (advertiser) and supply (creator) for advertising creatives to identify and execute product improvements and drive adoption and retention.
Collaborate with ecosystem partners, such as influencer marketing agencies, API partners, and talent agencies, to help promote TikTok creator marketing products.
Identify business opportunities, collect business requirements, define project scope and key milestones, and write functional and technical specifications to drive design and development discussions with leadership.
Prepare and deliver detailed project status information to stakeholders, ensuring alignment and attention to timelines, risks, obstacles, needs, restrictions, and budget.
Collaborate with cross-functional teams (i.e. engineering, design, QA, data science, operations, marketing, or sales teams) to build and iterate strategies and achieve business goals.
Mentor junior- and mid-level team members.32:T8f7,Qualif

About TikTok

Short-form mobile video and social media platform.

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