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Posted 1mo ago

MarTech Manager

@ Feeld
United Kingdom or Europe
£80k-£105k/yrRemoteFull Time
Responsibilities:evolving ecosystem, building integrations, managing vendors
Requirements Summary:Hands-on MarTech experience with AppsFlyer, Braze, Amplitude; managing vendors, integrations, APIs/ETL, Snowflake, dbt, and SQL; knowledge of attribution, consent and marketing data governance; authorization to work in the UK/US.
Technical Tools Mentioned:AppsFlyer, Braze, Amplitude, SQL, Snowflake, dbt, APIs, ETL
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Job Description

Feeld is an independent, fully remote company behind a dating and relationships app, dedicated to creating inclusive, human-centered experiences around sexuality and relationships. As MarTech Manager, you will play a pivotal role in shaping and evolving the marketing technology ecosystem, ensuring seamless operations and data-driven decision-making across acquisition, lifecycle, attribution, analytics, and automation. You will collaborate closely with Engineering, Product, and Data teams to enable scalable marketing operations and experimentation, while acting as a cross-functional bridge across Marketing, Engineering, Analytics, and external partners.


Key responsibilities include:

  • Own and evolve the marketing technology ecosystem, supporting acquisition, lifecycle, attribution, analytics, and automation.
  • Build and maintain integrations, workflows, APIs, and data pipelines to ensure reliable marketing data.
  • Partner with Engineering, Product, and Data teams to enable scalable marketing operations and experimentation.
  • Define and manage the MarTech roadmap, including prioritization, backlog, system improvements, and technical requirements.
  • Evaluate, source, onboard, and manage MarTech vendors and tools.
  • Lead implementation and optimization of tools for paid media, lifecycle marketing, CRM, attribution, experimentation, and customer engagement.
  • Troubleshoot integrations, campaign tracking, attribution, data quality, and platform reliability issues.
  • Establish governance for data integrity, consent management, privacy, and compliance.
  • Improve operational efficiency through automation, process optimization, and documentation.
  • Act as a cross-functional bridge to ensure alignment and execution across Marketing, Engineering, Analytics, and external partners.