About Priority Chef
Priority Chef is a fast growing Amazon kitchenware brand built around smart, beautiful tools for home cooks. We are a team of 7 who move quickly and care deeply about quality, craft, and the small details that make a product stand out on a crowded shelf.
We are looking for a Senior Conversion Designer to own our visual identity and the full conversion workflow across Amazon and beyond. This is not a pure pixel role. You will own the loop: research what each listing needs to say, design creative that says it with total clarity, test it against real shoppers, read the data, and iterate. If you love the moment a hypothesis turns into a CVR lift, this is your seat.
What you will own
Research and strategy
- Mine Search Query Performance (SQP), Brand Analytics, reviews, and competitor listings to decide what each listing must communicate and where we are losing the shopper
- Translate data points and customer insight into a clear creative brief, before opening Photoshop
Create
- Amazon hero images and image stacks that lead with a clear message, strong typographic hierarchy, and an obvious reason to buy
- A+ Content and Brand Store pages that feel like one consistent brand
- Sponsored ad creative and social visuals that carry the same look and voice
- The overall brand system: type, color, spacing, and the rules that keep every asset on brand
Test and optimize
- Run A/B tests (Amazon Manage Your Experiments and equivalent) on main images, titles, and A+ to prove what actually wins
- Validate creative before launch with audience polling (PickFu, ProductPinion, or similar)
- Track CTR, CVR (unit session percentage), session data, and ad CVR and CTR, then iterate with our Catalog Manager
- Direct any outsourced work (3D renders, photography, video) so the output matches our standard