岗位职责
1、负责区域市场调查与分析,参与制定市场沟通策略与实施方案,并在责任分工内组织实施,提升小鹏品牌形象,达成区域销量目标;
2、开展授权商走访与调研,帮助大区市场督导协调、制定、审核、调整市场以及授权商的年度沟通策略与工作计划;
3、按照小鹏的区域营销计划,策划并组织区域的市场营销活动,负责指导区域/城市/门店自主市场活动的策划并监督、管理活动实施过程和活动效果;
4、区域营销KPI的考核;
5、销售市场部其他工作的配合与协调。
任职要求:
1.大学本科以上学历;
2.区域市场经验,市场策划、运营工作4年以上经验;
3.具有创新思维和创新能力,很强的沟通、协调能力;
4.具有丰富的营销知识和活动策划、执行能力。
OnsiteFull Time
Responsibilities
- conducting research
- planning campaigns
- coordinating stakeholders
Requirements
- Bachelor's degree,4+ years regional marketing/operation experience,experience in market planning,campaign planning and execution,strong communication,coordination and innovation skills
Job description
About XPeng
Global AI mobility technology focused on smart EVs.
Year founded
2014
Employees
20031
Industries
Activities
Organization type
Public
Latest investment
IPO (2020)
Headquarters
CN
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