XPeng
Posted 3mo ago

市场主管/经理(上海大区)

XPeng
Shanghai, Shanghai, China
OnsiteFull Time
Responsibilities
  • conducting research
  • planning campaigns
  • coordinating stakeholders
Requirements
  • Bachelor's degree,4+ years regional marketing/operation experience,experience in market planning,campaign planning and execution,strong communication,coordination and innovation skills

Job description

岗位职责
1、负责区域市场调查与分析,参与制定市场沟通策略与实施方案,并在责任分工内组织实施,提升小鹏品牌形象,达成区域销量目标;
2、开展授权商走访与调研,帮助大区市场督导协调、制定、审核、调整市场以及授权商的年度沟通策略与工作计划;
3、按照小鹏的区域营销计划,策划并组织区域的市场营销活动,负责指导区域/城市/门店自主市场活动的策划并监督、管理活动实施过程和活动效果;
4、区域营销KPI的考核;
5、销售市场部其他工作的配合与协调。
任职要求:
1.大学本科以上学历;
2.区域市场经验,市场策划、运营工作4年以上经验;
3.具有创新思维和创新能力,很强的沟通、协调能力;
4.具有丰富的营销知识和活动策划、执行能力。

About XPeng

Global AI mobility technology focused on smart EVs.

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