GoodFit
Posted 6mo ago

Sales Development Representative

GoodFit
London, England, United Kingdom
HybridFull Time
Responsibilities
  • generating prospects
  • conducting outreach
  • researching companies
Requirements
  • Experience in sales development (SaaS/Data) preferred
  • Ability to generate qualified prospects
  • Conduct outbound outreach (cold calling/email)
  • Research target companies
  • Meet performance metrics, and collaborate with commercial and marketing teams
Technical tools mentioned
ClariChili PiperDeepgramPaddle

Job description

What we do?‍

Today most companies are reliant on their sales reps to find leads. The challenge? Reps struggle to find great prospects. Worse, they waste huge amounts of time disqualifying leads they can't sell to. This is a poor experience for reps, inefficient use of their skills and sunk cost for the business.

GoodFit helps companies identify their leads programmatically and build a dataset based on their unique requirements. We only source the accounts that meet the company's qualification criteria and enrich them with the most useful data points. With the company's market mapped, they can more efficiently distribute & prioritize leads, while delivering compelling messaging based on their prospect's needs.

About the Role

We’re hiring across the commercial team at GoodFit to build upon our existing commercial success and accelerate our growth rate. As a Sales Development Representative (SDR) you will benefit from converting the high-levels of demand the business is currently experiencing into qualified opportunities, while working with other members of the team on how we accelerate top-of-funnel activities. 

Expect to work with peers across the top-of-funnel - from Account Executives through to our revenue leadership to generate outbound conversations and handle the incoming interest across our campaigns. 

The role will give you a breadth of experience, building out core commercial and relationship building skills across the early stages of the customer journey. Given your close contact with potential customers, you’ll also collaborate with the marketing team to guide decision making on segmentation, messaging and prioritization.

‍In your role, you’ll have the chance to engage senior commercial leaders at some of the fastest growing and most exciting B2B companies around (such as Clari, Chili Piper, Deepgram, Paddle, and more), building them bespoke data-sets and explaining to them on how to utilize GoodFit data in their go-to-market efforts. 

You’ll act as a first touch point to these businesses, playing a key role in uncovering the very best ways to get in front of top execs who don’t already know about GoodFit,building a strong base of product advocates along the way.

What You'll Do

Working under our VP Revenue you’ll execute across the top-of-funnel. A non-exhaustive list of activities you’ll engage in across your time working with us are as follows: 

  • Generate new, high-quality sales qualified prospects for Account Executives from cold calling and other campaigns 
  • Meet all key performance metrics and goals on a weekly and monthly basis
  • Research and target exciting new SaaS companies 
  • Use all available sales data to recognize trends and drive outreach decisions
  • Create successful cold calling and email campaigns targeting new prospects
  • Help shape the future of the SDR role by contributing to playbooks and developing best practice

At our stage we’re looking for a Sales Development Representative eager to experience working on early stages of the sales journey. Ideal candidates will also be open to supporting later stages down the funnel with an intention to develop into an Account Executive.

Requirements

We'd Love to Hear From You If

- Are excited about the prospect of working closely with founders and leadership team at a fast growing Series A startup.

- Have any experience in sales development within SaaS or Data industries.

- Passionate and curious about innovative software products and eager to contribute ideas for improvement.

- Proactive learner, always seeking new challenges and opportunities for growth.

- Excited about commercial day to day activities as well as iterating on how we can deliver the best possible experience to our prospective customers.

- Ambitious about their own career development and motivated to grow in line with the company’s success.

Benefits

  • Flexible time off
  • Private healthcare
  • Offices wherever you go

About GoodFit

Private B2B SaaS platform helping revenue leaders define, source, and grade target accounts.

Year founded
2020
Employees
31
Organization type
Private
Latest investment
Raised $13.00M Series A (2025) — led by Notion Capital
Headquarters
GB

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