67 lifecycle marketing manager jobs at 51 companies in Upton, MA
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Lifecycle Marketing Manager
Boston, Massachusetts, United States
$100k-$115k/yr HybridFull Time
3+ YOE3+ years lifecycle/CRM/email marketing experience; Iterable experience preferred; strong segmentation, A/B testing, analytics, and campaign optimization skills.
Iterable
1mo
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Lifecycle & CRM Marketing Manager
Boston or United States
RemoteFull Time
Proven lifecycle/CRM/retention marketing experience with hands-on Klaviyo and HubSpot experience, strong analytical and A/B testing skills, loyalty program experience, copywriting and execution capabilities.
Klaviyo, HubSpot
1mo
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Retention and Lifecycle Marketing Manager (Remote)
Boston or United States
$98k-$132k/yr RemoteFull Time
5+ YOE5+ years marketing experience with lifecycle/retention focus; experience with multi-channel campaigns (email, SMS, push), onboarding optimizations, strong analytics and strategic planning; able to travel up to 5 days/quarter.
1mo
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Senior Manager, Lifecycle & Buyer Growth Marketing
Boston or San Mateo
$130k-$145k/yr HybridFull Time
5+ YOE5+ years in lifecycle, demand generation, or growth marketing; experience in B2B marketplace or e-commerce preferred; hands-on with Braze/Iterable/HubSpot/Marketo; strong analytics, stakeholder influence, and judgment with incomplete data.
Braze, Iterable, HubSpot, Marketo
4w
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Wealth Services Product & Lifecycle Marketing, VP
Boston, Massachusetts, United States
$110k-$189k/yr OnsiteFull Time
10+ YOE10+ years product marketing or lifecycle marketing experience in financial services,5+ years in wealth management,BA required,MBA preferred,experience with digital/UX,regulated environment experience,strong stakeholder and executive presence.
2mo
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Lifecycle Manager
Boston, Massachusetts, United States
OnsiteFull Time
5+ YOE5–8 years in B2B demand generation, marketing operations, or CRM; HubSpot expert; multi-channel campaigns; pipeline and revenue focus.
HubSpot, Palantir, Amplitude, ZoomInfo, Lusha, GA4, Algolia
4w
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Wealth Services Product & Lifecycle Marketing, VP
Boston, Massachusetts, United States
$110k-$189k/yr OnsiteFull Time
10+ YOE10+ years product marketing or lifecycle marketing experience in financial services/fintech,5+ years in wealth management,BA required, MBA preferred, regulated environment and stakeholder management experience.
1mo
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Senior Marketing Manager
Boston or New York City or Texas
$120k-$200k/yr RemoteFull Time
3+ YOE3-7 years B2B SaaS demand generation/growth marketing with deep HubSpot expertise, paid acquisition, lifecycle automation, content/SEO, Webflow familiarity, and systems-oriented marketing ops.
HubSpot, Webflow, G2, LinkedIn
6d
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Director, Product Marketing – Governance & Lifecycle
Burlington, Massachusetts, United States
OnsiteFull Time
Requires product marketing expertise, B2B security or enterprise software experience, identity governance and access management knowledge, competitive positioning skills, sales enablement experience, and strong writing and storytelling abilities.
RSA Unified Identity Platform
3w
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Retention Marketing Manager
North Reading, Massachusetts, United States
$80k-$100k/yr OnsiteFull Time
2+ YOE2+ years retention/lifecycle marketing experience building and owning email and SMS programs; Klaviyo/Postscript expertise; HTML/CSS and Liquid templating; strong Excel and segmentation skills; A/B testing and analytics experience.
Klaviyo, Postscript, Attentive, Iterable, Braze, Shopify, Google Analytics, Looker, SQL, HTML, CSS, Liquid, Microsoft Excel, Rivo
2mo
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Customer Marketing Manager
Waltham or Boston
$108k-$188k/yr HybridFull Time
10+ YOE10-15 years in customer marketing, lifecycle marketing, or related roles; strong cross-functional collaboration; B2B or SaaS experience preferred; travel up to 20%; Bachelor's degree.
2d
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Digital Marketing Specialist, Promotions & Lifecycle CRM
Burlington, Massachusetts, United States
$70k-$95k/yr HybridFull Time
3+ YOEBachelor’s degree, 3 years of business experience, and Salesforce Marketing Cloud automation experience for complex personalized campaigns. Requires strong communication, project management, detail, prioritization, and deadline-management skills.
Salesforce Marketing Cloud, HTML, SMS
2w
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Senior Manager, Marketing Operations
Cambridge or Alaska or Arizona or Hawaii or Michigan or Tennessee
$140k-$158k/yr HybridFull Time
5+ YOEBachelor's degree and 5+ years in marketing operations or related roles in biotech/pharma; experience with events, congress operations, vendor and contract management, budgets, asset lifecycle, and regulated environments.
2mo
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Customer Marketing Manager
Concord, Massachusetts, United States
$90k-$110k/yr HybridFull Time
5+ YOE5–7 years B2B SaaS marketing experience with customer/ lifecycle/retention focus; hands-on with ChurnZero, Salesforce, Outreach, HubSpot; strong cross-functional collaboration and data-driven mindset.
ChurnZero, Salesforce, Outreach, HubSpot, G2
1w
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Growth Marketing Manager
Boston or New York City
HybridFull Time
5+ YOE5+ years consumer marketing experience across paid and owned channels, experience building workflows and AI-powered automations, strong paid media and lifecycle skills, analytics and reporting proficiency.
Meta Ads, Google Ads, Customer.io, Klaviyo
2mo
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Customer Marketing Manager
Concord, Massachusetts, United States
$90k-$110k/yr HybridFull Time
5+ YOE5–7 years B2B SaaS customer/lifecycle marketing experience; proven track record in customer engagement, retention, and advocacy; hands-on with ChurnZero, Salesforce, Outreach, and HubSpot; strong communication and data-driven skills.
ChurnZero, Salesforce, Outreach, HubSpot
4w
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Senior Growth Marketing Manager
Somerville, Massachusetts, United States
$125k-$180k/yr OnsiteFull Time
8+ YOE8+ years in growth or lifecycle marketing, strong analytical and communication skills, experience with email/CRM/analytics/ecommerce platforms, creative campaign design.
Marketo, Klaviyo, Salesforce, Google Analytics, BigQuery, Shopify
1mo
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Customer Marketing Manager
Lexington, Massachusetts, United States
$84k-$126k/yr OnsiteFull Time
3+ YOE3–5 years in customer, lifecycle, or growth marketing; proven track record delivering commercial outcomes from customer programs; strong writing, analytical, and organizational skills; experience aligning campaigns with product, sales, and content teams.
1mo
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Growth Marketing Manager, Boston Hybrid
Boston, Massachusetts, United States
$104k-$176k/yr HybridFull Time
8+ YOE8+ years in demand generation/growth marketing with 3-5 years on marketing automation and CRM (HubSpot, Salesforce), website growth (SEO/CRO), lead lifecycle management, multi-channel campaign design, and strong analytical skills.
HubSpot, Salesforce
1mo
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Senior Marketing Operations Manager
Boston, Massachusetts, United States
RemoteFull Time
5+ YOE5+ years in marketing/GTM operations across multiple business units; deep marketing automation expertise (Pardot preferred); Salesforce knowledge; mastery of scoring, lifecycle design, attribution, and deliverability; hands-on use of AI tools; strong written communication.
Pardot, Salesforce, ZoomInfo, RingLead, GA4, Google Tag Manager, Claude Code, Cursor, Cowork, Spara
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