37 lifecycle marketing manager jobs at 28 companies in Springfield, VA
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Lifecycle Marketing Lead
Alexandria, Virginia, United States
$100k-$120k/yr HybridFull Time
7+ YOE7+ years marketing experience; hands-on lifecycle/email/event campaign execution; Marketo experience preferred; strong analytics, project management, and communication skills; bachelor's degree or equivalent experience.
Marketo
4d
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Lifecycle Marketing Manager
Menlo Park or New York City or Bellevue or Washington or Denver or Westlake or Chicago or Lake Mary or Clearwater or Gainesville
$136k-$160k/yr HybridFull Time
5+ YOEBachelor’s degree and 5+ years of growth marketing experience in consumer financial services or a data-driven field; requires analytical skills, Excel, A/B testing, relational databases, and marketing strategy.
Microsoft Excel, SQL, HTML
1mo
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Customer Lifecycle Marketing Manager
National Harbor, Maryland, United States
$95k-$130k/yr HybridFull Time
Experience in B2B SaaS customer lifecycle or customer marketing, building onboarding/adoption/renewal programs, content development, HubSpot/CRM experience, strong cross-functional partnership and data-driven segmentation/reporting skills.
HubSpot, Microsoft Azure, nebulaONE
1mo
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Marketing Lifecycle Manager - On-Site | Frederick, MD
Frederick, Maryland, United States
$73k-$79k/yr OnsiteFull Time
5+ YOE5+ years digital marketing experience; expertise in email marketing and marketing automation; proficiency with Marketing Cloud, Salesforce, Constant Contact, and Tableau; analytics and team management experience.
Marketing Cloud, Salesforce, Constant Contact, Tableau
2mo
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Senior Director, Lifecycle Marketing
New York City or Bethesda
$195k-$315k/yr HybridFull Time
10+ YOE10+ years in lifecycle/CRM/retention marketing, expertise in segmentation, personalization, journey orchestration, experience with Salesforce/Adobe/Braze/Iterable, strong analytics and cross-functional leadership; Bachelor’s required, MBA preferred.
Salesforce, Adobe, Braze, Iterable
3mo
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Customer and Lifecycle Marketing Manager - CoStar
Arlington, Virginia, United States
OnsiteFull Time
5+ YOEMinimum 5 years B2B marketing experience, CRE experience preferred, Bachelor's in business or marketing required, experience with cross-functional projects, strong communication, and data-driven mindset; marketing automation/CRM experience preferred.
1w
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Manager, Loyalty, Lifecycle, & Promotions Marketing
Bethesda, Maryland, United States
$96k-$144k/yr HybridFull Time
3+ YOEBachelor's degree in business, marketing, hospitality, or related field plus 3+ years of relevant experience. Requires strategic thinking, project management, stakeholder alignment, and campaign expertise.
1w
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Audience Growth & Lifecycle Manager
Washington or New York City or United States
HybridFull Time
3+ YOE3+ years in subscription or growth marketing; experience with ESPs, paywalls, web analytics, A/B testing, spreadsheet analysis, strong copy and data interpretation skills.
ESP, paywall, web analytics, spreadsheet
2mo
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Growth Marketing Manager
Tysons, Virginia, United States
$84k-$165k/yr OnsiteFull Time
5+ YOE5+ years B2B lifecycle/growth marketing; product-led growth; marketing to developers; end-to-end lifecycle campaigns; cross-functional collaboration
1mo
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Senior Marketing Manager
United States or Washington
$110k-$130k/yr HybridFull Time
5+ YOE5+ years B2B marketing experience in demand generation, lifecycle or growth marketing; experience with HubSpot/Marketo, Salesforce, Google Analytics/Looker; strong messaging, content, and campaign execution skills.
HubSpot, Marketo, Salesforce, Google Analytics, Looker
2d
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Email Marketing Manager
Washington, District of Columbia, United States
$104k-$115k/yr HybridFull Time
5+ YOERequires 5+ years in email marketing, campaign strategy, design, segmentation, and lifecycle marketing; platform experience; strong content, analytics, deliverability, project management, and collaboration skills.
Salesforce Marketing Cloud, HubSpot, Marketo, Pardot, Campaign Monitor, Photoshop, InDesign, Adobe Acrobat Pro, Canva, Microsoft Excel
3d
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Senior Manager, Membership Marketing
Washington, D.C., District of Columbia, United States
$78k-$98k/yr RemoteFull Time
7+ YOERequires 7+ years in B2C subscription or membership marketing, retention and lifecycle expertise, marketing automation experience, campaign strategy, analytics, testing, communication, and stakeholder management.
HubSpot, SMS
2d
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Email Marketing Manager
Washington, District of Columbia, United States
$104k-$115k/yr HybridFull Time
5+ YOERequires 5+ years in email marketing, campaign strategy, design, segmentation, and lifecycle marketing; platform experience, analytics, A/B testing, deliverability, creative tools, and collaboration skills.
Salesforce Marketing Cloud, HubSpot, Marketo, Pardot, Campaign Monitor, Photoshop, InDesign, Adobe Acrobat Pro, Canva, SMS, Paid Search
3w
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Product Marketing Manager
Arlington, Virginia, United States
HybridFull Time
8+ YOE8+ years product marketing experience in B2B/B2G software, experience with government/defense procurement, full PMM lifecycle ownership, ability to obtain US Top Secret clearance; technical background desirable.
2w
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Manager, Retention Marketing, Commerce Platform
New York City or San Francisco or Seattle or Los Angeles or Sunnyvale or Chicago or Austin or Denver or Atlanta or Miami or Boston or Washington
$143k-$210k/yr OnsiteFull Time
6+ YOERequires 6+ years in lifecycle, retention, or growth marketing; CRM campaign expertise; cross-functional collaboration; CRM platform and data segmentation experience; analytical skills; and a bachelor's degree or equivalent.
Iterable, Pardot, Covey
1mo
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Manager, Retention Marketing, Commerce Platform
New York City or San Francisco or Seattle or Los Angeles or Sunnyvale or Chicago or Austin or Denver or Atlanta or Miami or Boston or Washington
$143k-$210k/yr OnsiteFull Time
6+ YOE6+ years in lifecycle/retention/growth marketing (B2B/SaaS preferred), proven cross-channel CRM experience, hands-on with Iterable or Pardot, strong analytics and stakeholder collaboration, bachelor’s degree or equivalent.
Iterable, Pardot
1mo
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Marketing Lead - Private Bank
Pittsburgh or McLean or Chicago or Charlotte or Houston or Philadelphia or Cleveland
$85k-$138k/yr OnsiteFull Time
5+ YOEBachelor's degree and 5+ years marketing experience; expertise in integrated lifecycle marketing, campaign strategy, analytics, and stakeholder management; strong communication and decision-making skills.
1mo
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Director, Customer Marketing
Austin or Charlotte or Reston or United States
OnsiteFull Time
10+ YOE10+ years B2B enterprise customer/lifecycle marketing experience, proven expansion revenue results, executive engagement program experience, team leadership, CRM/marketing automation proficiency (Salesforce, Marketo).
Salesforce, Marketo, Gainsight, 6sense, Goldcast, Qualified, Outreach, Zapier, Clay, Claude
2mo
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Vice President of Marketing
McLean or New York City
OnsiteFull Time
15+ YOE15+ years in growth/performance marketing, strong leadership, expertise in paid acquisition and lifecycle marketing, proficiency in SQL and Python, experience in fintech/SaaS/finance preferred, familiarity with marketing automation and BI tools.
SQL, Python, HubSpot, Marketo, Iterable, Metabase, Looker, Google Data Studio, HTML, Meta, Google
1mo
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Sr. Director, Product & Experience Marketing
San Francisco or San Jose or New York City or Seattle or Austin or Washington, D.C. or California or Massachusetts or New Jersey or Washington or United States
$230k-$350k/yr RemoteFull Time
10+ YOE10+ years in product or lifecycle marketing with senior people-leadership experience; track record building positioning and messaging, working upstream with product, and applying segmentation, personalization, and behavioral data.
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